Reading through this morning’s news bulletin from Riviera Radio, I came across a piece, alongside the articles about the Euro zone and Jérome Kerviel, informing us all that on Saturday 30th June 2012 the famous French Minitel service will be definitively cut after 30 years of service. Read More…
Over the past 15 years I have developed an appreciation for the number one English-speaking radio service on the Côte d’Azur.
Based in Monaco, they have good music (if somewhat repetitive) and I always read their daily news email bulletin – I look forward to the day they set up an opinion column, perhaps with guest writers. The breakfast show is wonderful and the night-time playlist just right.
To anyone travelling to the region I recommend tuning in and giving it a go.
In a tough business environment we all need to get our products known to as many customers as possible, whether it’s in a consumer market or a professional one.
One of the classic ways is direct mail, be it by email, flyers, or traditional postal services.
I must point out that I agree that advertising and getting your message to as wide an audience as possible is fundamental, but I also think that we need to re-consider what is being done and how. Read More…